Claim substantiation

Using appropriate analytical techniques, our experts document key product parameters to support your on-pack claims.

 

On-pack claims can be a powerful way to connect with consumers. Health benefits, nutritional content and free-from platforms are just some of the ways to enhance your product’s appeal. Whatever direction you take, claim substantiation is vital. We can provide the analytical evidence you need to demonstrate due diligence to confirm your on-pack claim.

 

When it comes to functional ingredients, we know that claim substantiation is particularly difficult. Processing, packaging and the formulation itself can all affect their status in the finished product.  We can help you rise to this challenge and embrace exciting opportunities for product differentiation.

When it comes to functional ingredients,

We know that claim substantiation is particularly difficult. Processing, packaging and the formulation itself can all affect their status in the finished product. With claim substantiation testing, we can help you rise to this challenge and embrace exciting opportunities for product differentiation.

Our services include:

 

  • Assessing the quality, authenticity and composition of the raw ingredient
  • Evaluating the implications of using the ingredient in terms of claims that are achievable
  • Determining the shelf life and stability of the functional components within your product.

 

Working with foods, beverages and supplements, our chemists analyse an ever-expanding range of ingredients. From vitamins and minerals, to omega 3 and cannabidiol (CBD), we continue to align our claim substantiation testing capabilities with current and future food industry trends.

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