Online - 3 November
Join our complimentary webinar as we dive into references doses, risk-based decision making and a retailer perspective from M&S.
As the UK moves towards greater alignment with Codex approaches to allergen management, reference doses are likely to become an increasingly important part of the conversation around Precautionary Allergen Labelling (PAL). But what could this mean in practice for food businesses, retailers and their supply chains?
Join us on 3 November at 2.30pm (GMT) for this complimentary webinar as we discuss the role of reference doses in PAL decision making, followed by a Q&A with Ash Stretton (Food Regulatory Affairs Manager) from M&S on the practical realities of managing allergen information and supporting consumers.
What this webinar will cover:

Who should attend?
This webinar is ideal for anyone involved in assessing the supply chain of ingredients, including quality and technical professionals, regulatory affairs, food manufacturers, retailers and food service businesses.

Barbara Hirst - Senior Food Safety and Quality Consultant
Barbara is widely recognised as an expert in allergen management. With over 20 years’ experience and a strong analytical background, she advises food manufacturers on effective cleaning validation studies. She works closely with clients to understand allergen control challenges, providing targeted support through factory visits and training. Having worked with numerous food manufacturing and catering clients, Barbara brings a practical, solutions-focused approach to allergen management.


Ash Stretton – Food Regulatory Affairs Manager (Central Technical Operations), M&S
Ash has over 15 years of experience in the food industry, working across production, operations, process, quality, technical, regulatory affairs and legal in both manufacturing and retail. He currently leads food regulatory and compliance activities at M&S and is a former Chair of the IFST Regulatory Group, a Fellow of the Institute, a Registered Food Safety Principal and a Chartered Scientist.